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The prevalence of gestational diabetes represents one of the most frequent pathology during pregnancy. Many perinatal and
postpartum complications are associated with gestational diabetes. Women with gestational diabetes require regular followups
and overall management in order to normalize maternal blood glucose and improve pregnancy outcomes. However, regular
follow-ups in gestational diabetes can be costly and labor intensive. It represents a real burden for health professionals as well as
for patients. Yet, with the advancements made in the digital fi eld, telemedicine is gaining popularity over traditional healthcare
approaches. Although a growing number of research studies highlighted the value of telemedicine in managing diabetes, results are
still modest. There is a lack of knowledge on how innovative telemedicine solutions in GDM are spread within health structures, and
adopted by health professionals in order to monitor and follow up patients. This research study aims at analyzing the perceptions
of healthcare providers regarding the use of a telemedicine platform - myDiabby - for managing patients with GDM. A qualitative
research approach has been adopted for collecting and analyzing data. Twenty semi-structured interviews have been conducted
in 13 diabetes services in France, between March 2018 and May 2018. Data analysis shows that the adoption of myDiabby is
infl uenced by the perceived relative advantage, the compatibility, the trialability, and the visibility of the benefi ts associated with the
telemedicine platform. In addition, a set of extrinsic factors - such as the demographic context of healthcare providers, the context
of pregnancy as well as the geographic, cultural, political, and economic environments seems to affect the adoption of myDiabby