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Yuan Fu
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Young children in China and the UK have difficulty recognizing advertisements on search engine pages
Background: Most research into children’s understanding of advertising has been about television advertising aimed at children. There has been little research into children’s awareness of web advertising. Methodology: This paper investigates children’s ability to recognize advertisements on search engine pages in mainland China a... Read More»
Yuan Fu, Mark Blades and Caroline J. Oates
: J Child Adolesc Behav 2022, 10: 451
10.4172/2375-4494.1000451Abstract Peer-reviewed Full Article Peer-reviewed Article PDF Mobile Full Article
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